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Get that padlock

Get that padlock

You are probably already aware that some websites begin with https:// rather than http:// and have a padlock demonstrating that they are secure. The extra S means that the connection to that website is encrypted so that it can't be hacked. It incorporates technology...

The Diamond Hours.

The Diamond Hours.

Diamond Hours are the time where someone makes a difference. A school of thought determines that even the best marketing employees waste most of their working week. During the short period they are effective, they make a huge difference. We coined a term for this...

Who is your perfect customer?

Who is your perfect customer?

Whatever your industry, whether you sell a product or a service or you are B2B or B2C, the perfect customer is out there for you.  Maybe your perfect customer hasn’t bought from you yet. Perhaps you already have one. Either way, they and companies similar to them...

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