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Who is your perfect customer?

Whatever your industry, whether you sell a product or a service or you are B2B or B2C, the perfect customer is out there for you.  Maybe your perfect customer hasn’t bought from you yet. Perhaps you already have one. Either way, they and companies similar to them...

Update your blog regularly

Writing and maintaining a blog can be awkward. There are always a thousand things more important to do and it’s very difficult to be imaginative, especially if you’re in a business that isn’t particularly exciting.  Blogging really helps with search engine...

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